Fair Trade Fundraisers
by: Michelle Pearson
Organizations everywhere are starting to see the benefits of staging certain types of fundraisers. As you may have discovered through trial-and-error, some fundraisers are simply more successful than others. We all want to raise as much money as we can for our respective organizations, but there are times when we ought to give pause to other considerations.
Coffee fundraisers have been massively successful in the United States and beyond. It should come as no surprise, mind you. Everyone loves coffee, especially really good coffee. It is estimated that over 200 million people in the United States alone drink coffee on a daily basis. At approximately one dollar per cup, you can imagine how staggering the profits can be. Organizations have an excellent opportunity to tap into this market, and to brew up massive revenues for their respective ventures.
The difficult part of doing coffee fundraisers, is convincing people to compromise their morning coffee routines. It may sound absurd, but many people feel very passionately about the coffee they drink. From what I have been told by some of our readers, Canadians are absolutely fanatic about Tim Horton's coffee. The challenge for people involved in fundraising, is to convince people to try something new. We have to appeal to their thoughtful side. It is for charity, after all.
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Fair Trade Fundraisers
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About The Author
Michelle Pearson is a former fundraising consultant, and she is passionate about making the world a better place. She is also a contributor to the internet's preeminent fundraising resource – http://www.fundraisingknowhow.com. Learn about the issues surrounding your fundraising efforts, coffee fundraisers, flower bulb fundraisers, and more.
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